Rachel Miranda

I partnered with Rachel Miranda on a full rebrand from Honey Sweet Petite to a classic, refined site that feels much more like her. We focused on creating a clean, easy to navigate home base where her audience can quickly find outfit ideas, petite-friendly staples, beauty favorites, and lifestyle content in one place. The new design puts her shoppable content front and center, with clear paths to browse by season, category, or platform, so the site not only looks elevated but also works hard behind the scenes to drive affiliate sales and repeat visits.